**Primark Appoints US Vice President and Head of Penneys in Ireland**.
Primark, the international fashion retailer, has announced two key leadership appointments to further strengthen its presence in the United States and Ireland..
**US Vice President**.
In the United States, Primark has appointed Michael Bartley as Vice President. Bartley brings over 25 years of retail experience to the role, having previously held senior positions at Kohl’s, The Bon-Ton Stores, and Walmart..
In his new role, Bartley will oversee Primark’s continued expansion in the US market, which currently comprises 14 stores with plans for further growth. He will be responsible for driving sales, optimizing operations, and enhancing the customer experience..
**Head of Penneys in Ireland**.
In Ireland, Primark has appointed Denise Curry as Head of Penneys. Curry has extensive experience within Primark, having held various management positions over the past 17 years. She was previously the Area Manager for Primark’s stores in the Republic of Ireland..
As Head of Penneys, Curry will be responsible for overseeing the operations of all 37 Penneys stores in Ireland, including the flagship store on Dublin’s Mary Street. Her focus will be on delivering exceptional customer service, maintaining strong financial performance, and driving growth and innovation within the Irish market..
**Strengthening Primark’s Leadership Team**.
These appointments demonstrate Primark’s commitment to building a strong and experienced leadership team that can execute its growth plans and deliver value to customers..
John Bason, Primark’s Chief Executive Officer, said: .
